Kevin Nichols’ star is rising in the country music world. The Lincolnton native and current Myrtle Beach resident is in the running for three Carolina Country Music Awards -- Song of the Year, Male Vocalist of the Year and Entertainer of the Year.
Nichols recorded his first single entitled “Swerve,” penned by Scott Lindsey, last year in Nashville. It became a fan favorite on the Carolina Artist Showdown, winning the popular vote in April and May, making Nichols the Artist of the Month for two consecutive months. Those wins qualified Nichols for Entertainer of the Year.
The feature airs daily on 93.9 Carolina Country and 100.1 All American Country and highlights artists from the Carolinas. Myrtle Beach can be a “tough nut to crack because it’s such a seasonal town,” Nichols said. Musicians have to cover 12 months of ground in just six months.
During his youth in Lincolnton, Nichols sang in churches and learned a few guitar chords from his father, Bob Nichols, who exposed his son to Prince and Earth, Wind and Fire. Nichols mother, Meche Seagle Williams, brought him up on George Strait and Garth Brooks. Strait is Nichols’ all time favorite.
It’s been seven years since Nichols started his first band, Roadside Assistance. They played where they could to get their name out, sometimes earning just $50 per member and often playing 8-10 shows per week. After some lineup changes, he now fronts the Kevin Nichols Band.
“We’ve done all we can do as bar stars and weekend warriors,” Nichols said. “Time to take it to a different level.”
The Carolina Country Music awards will be held Jan. 19 at the House of Blues in North Myrtle Beach. The public can vote for the Entertainer of the Year by joining the Carolina Country Music awards Facebook page at https://www.facebook.com/groups/carolinaartistshowdown/.