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Local company to host classic car event

SARAH LOWERY
Staff Writer

A local business will be taking part in marking “Collector Car Appreciation Day 2013” a week from today, with the public invited to participate in celebrating the national event.
Steele Rubber Products, a manufacturer of rubber parts and weatherstripping for classic cars, trucks and hot rods that has been based in Denver for more than 25 years, has participated in the annual celebration for the past four years, and this year will be doing so by hosting an after-hours cruise-in at its facility.
Designed to recognize the historic and cultural importance of the automotive-restoration hobby, the event will take place from 4:30 p.m. to 7:30 p.m. July 12, with members of the community invited to drive and show off their classic vehicles and hot rods.
Feleesha Sterling, communications coordinator for the company, said they are expecting a turnout of roughly 150 people, based on previous years’ events.
“We first decided to promote this national event because the classic-car hobby is critical to both our company and our local community,” she said. “We wanted to find ways to include our staff, customers and local community in the celebration.
“Four years ago, we celebrated with staff members only,” Sterling added. “Employees were encouraged to drive their classic cars to work and were treated to a staff reception; since then, the event has grown considerably. One year we hosted a poker run in collaboration with two local restoration shops, and last year we had an all-day celebration with members of the public dropping in for plant tours, goody bags and a chat with visiting state politicians.”
This year, both N.C. Rep. Jason Saine and N.C. Sen. David Curtis have confirmed their attendance, she said.
“We join thousands of hobbyists and businesses all over the country in celebrating Collector Car Appreciation Day,” said Matt Agosta, president of Steele Rubber Products. “The more people celebrate, the better it is for all of us. Our hobby is an important part of our history and our culture today. This is our chance to come out in large numbers and be recognized.”
The company was founded by Lynn Steele while working to restore his 1931 Cadillac, which will be on display at the event.
Refreshments will also be provided, and those who drive collector cars will receive goody bags and T-shirts. No registration is required to attend, and the event is free and open to the public.
For more information, visit: http://steelerubber.com/events.

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